a.k.a. Brands acquires Australian streetwear brand Culture Kings

Fashion

a.k.a. Brands acquires Australian streetwear brand Culture Kings

03 Apr `21

2 min read

US-based a.k.a. Brands recently announced it has acquired Culture Kings, a premium, high-growth Australian streetwear brand at the intersection of music, culture and fashion. Financial terms of the transaction were not disclosed. Culture Kings will have the benefit of a.k.a.’s platform, designed to accelerate profitable growth in direct-to-consumer brands. Founded in 2008 by Tah-nee and Simon Beard in Brisbane, Culture Kings is known for its extensive and curated collection of over 100 leading global brands as well as its coveted world-exclusive pieces. Each Culture Kings store is hosted by a rotation of DJs and equipped with interactive games that create an exciting shopping environment.US-based a.k.a. Brands recently announced it has acquired Culture Kings, a premium, high-growth Australian streetwear brand at the intersection of music, culture and fashion. Financial terms of the transaction were not disclosed. Culture Kings will have the benefit of a.k.a.`s platform, designed to accelerate profitable growth in direct-to-consumer brands.# “In Culture Kings, we found a brand with a deeply loyal customer following and unique market proposition poised for growth that exceeded all of our criteria that we look for in the brands for our portfolio. We are excited to bring our resources and expertise to bear to help Tah-nee and Simon continue to grow and scale the business,” said John Gonneville, vice president of strategy and mergers and acquisitions at a.k.a. Brands, in a statement. In addition to Culture Kings, a.k.a. Brands’ digital portfolio includes Princess Polly, Petal & Pup and Rebdolls.

     Favourite      Print this story  Comments  Submit Press Release